Friday, 12 April 2013

Statistically Speaking, Visually Communicating

If you’ve seen our latest university promo, you’ll have noticed that there is a heavy use of graphics for illustrating various statistics and facts about the University.  The purpose of this film is to highlight why Chester is a sound investment for higher education; an upcoming university rising up the league tables and getting the recognition it deserves for the service it provides its students.  But why use infographics for narrating such achievements?  And what exactly is an infographic?